Backed by EWOR

The platform that connects brands to distribution and virality.

Anyway CRM Interface
Introducing Anyway

Ad costs are rising and traditional paid media is becoming unsustainable. Brands are paying more for less reach, while struggling to maintain presence across an increasingly fragmented landscape.

Anyway is the distribution layer for modern brands. Our pay-per-view model delivers dramatically lower CPMs, while AI handles everything from brand-matched creative to spend optimization — so you can scale efficiently as the world shifts to agentic commerce.

Foundations

The modern distribution layer for brands

Pay-per-view distribution

Skip the CPM arms race. Our pay-per-view model connects you directly to audiences through creators, delivering real views at a fraction of traditional ad costs.

AI-powered creative engine

Match your brand DNA to the right creators automatically. Generate winning ad variations with AI tools that learn what resonates with your audience.

Unified marketing intelligence

One AI engine with full visibility across your entire marketing operations. Reallocate spend in real-time to maximize efficiency and cut waste.

Anyway Dashboard
Features

Built for the agentic commerce era

01

Brand DNA matching

AI analyzes your brand identity and automatically matches you with creators whose audience and aesthetic align perfectly — no manual searching required.

02

Pay-per-view campaigns

Launch campaigns where you only pay for actual views. Dramatically lower your CPMs compared to traditional paid media channels.

03

AI ad variations

Take your winning creatives and generate endless variations with AI. Test more, learn faster, and scale what works without the production overhead.

04

Unified spend optimization

One AI engine sees everything — across creators, platforms, and campaigns. It reallocates budget automatically to where it performs best.

05

Build your geo presence

Expand into new markets efficiently. Our network helps you build authentic local presence as commerce becomes increasingly agentic and location-aware.

06

Grow your social footprint

Build lasting presence across platforms. As AI agents start discovering and recommending brands, your social footprint becomes your discoverability.

Testimonials

Built for high growth companies.

  • Sarah Chen, Head of Growth
    Bloom Beauty, Sarah Chen, Head of Growth

    Anyway completely transformed how we work with creators. We went from managing 20 partnerships manually to running 200+ creator campaigns with less effort. Our ROAS improved 3x in the first quarter.

  • Marcus Johnson, CMO
    Nomad Gear, Marcus Johnson, CMO

    Finding creators that actually match our brand used to take weeks. Anyway's AI found us 50 perfect-fit creators in minutes, and the automated outreach got us a 40% response rate. It's like having a whole creator marketing team.

  • Elena Rodriguez, Founder
    FreshMeal Co, Elena Rodriguez, Founder

    We scaled from $50K to $500K in monthly creator-driven revenue using Anyway. The real-time analytics showed us exactly which creators were driving sales, so we doubled down on what worked.

Join thousands of companies using Anyway.

Try for free